Sat, 16 Jan 2021

Market Overview

In the modern era, every individual wants to lead a healthy life and eat food products that provide them with high immunity. Observing this fact, it would not be wrong to conclude that the global vitamin C market holds great future potential. During the forecast period of 2020-2024, the market is estimated to generate around USD 9.87 billion. In terms of CAGR, the industry is anticipated to move forward at the rate of 3.98%. There are many factors that can be cumulatively held responsible for the success of the market. The higher ratio of people concerned about their health and demand for healthy lifestyle patterns are two of the key growth drivers for the industry. The use of smart devices like phones, tabs and increased usage of social networking sites further propel the development of the market. As people read about the importance of leading a healthy life on online mediums they start looking for healthy options to switch to. This in turn, works in the favor of the market and helps in progression.

Vitamin C, also known as ascorbic acid, is a water-soluble nutrient found in plants, and is mainly used as a dietary supplement. It is also used for the prevention and treatment of scurvy. Vitamin C acts as an antioxidant in the human body. It helps to fight infections, heal wounds, and keep tissues healthy in the human body. It also accelerates the absorption of iron. It is difficult to get all the vitamin C in the right amount from regular diet, which has raised the demand for vitamin C as a dietary supplement. The intake of vitamin C can be through various forms including tablet, powder, and liquid.

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Key Players & Growth Strategies

Some of the reliable names of this industry can be listed as

  • Amway,
  • Nutraceutics Inc.,
  • Bayer AG
  • GlaxoSmithKline plc.


The global Vitamin C Market has observed many advancements in the last few years. Out of these PureWay – C take the cake hands down! It is one of the best vitamin C formulations till date. It can be absorbed much faster by the body when compared to its counterparts and has a whole lot of beneficial effects.

Market Segmentation

The worldwide vitamin C market has been separated into four distinct parts. They can be listed as applications, forms, regions and delivery formats.

On the basis of applications, the market has been divided into dehydration treatment, anti-aging, acne treatment, functional food & beverages, daily care, cosmetics and common cold.

Lastly, based on delivery formats, the market has been differentiated into powders, chewables, gels & soft gels, capsules, tablets and liquids.

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Contact Information:

Market Research Future

Office No. 528, Amanora Chambers

Magarpatta Road, Hadapsar,

Pune - 411028

Maharashtra, India

+1 646 845 9312


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